I caught some news recently on Massively. Before playing World of Warcraft, I used to engage heavily in Guild Wars (won a sigil once with my team in the Hall of Heroes before we stopped playing).
Anyway, they’ve implemented some pretty cool stuff in the game especially against cheaters. Dhuum is the god of death in the game (a Hades-esque figure). After ArenaNet banned 3700 accounts for botting and other cheats, they’ve decided to take a more public approach.
Any player that gets caught cheating gets a visit by Dhuum, who then proceeds to completely destroy the player (and their account gets banned as well).
It looks pretty darn awesome.
I wouldn’t mind seeing Blizzard implement something like this in WoW personally. Which NPC would deliver the killing blow, though? Perhaps it could be Arthas who emerges from the ground and cleaves a player. In Cataclysm, maybe Deathwing appears and can swallow a player whole.
I don’t know if this would actually deter players from violating the ToS, but at least they can go out in style.